How To Research Information Products Before You Create Them

If you have ever fancied the thought of creating your own information product and publishing it but thought it was just going to be too expensive, then I have some good news for you. You can write your own information product and distribute it yourself online as a digital product.

All you need to do once you have written your masterpiece is to sell it from a website. Most people have a PayPal account these days and you can very easily create a payment button through their interface to place on your web page.

Before product creation commences you will first need to carry out some research into your chosen topic. You will find it easier to write your information if you have some interest and knowledge in what you are going to write about.

A good way to find out what sort of information people are looking for is to go to Yahoo! Answers and see what questions people are asking. Look especially for questions that occur regularly.

You can also visit forums and communities to gather more information. Use surveys or questionnaires to find out what information people are wanting to find out about.

By just carrying out a little preliminary research you will be able to determine some of the most common questions that crop up. Therefore identifying a need for information, you can then fulfill that need by creating an information product.

Any product you create needs to be of excellent quality that provides a solution to the problems that you identify. You can use the questions to provide you with inspiration for your chapter titles.

You need to ensure that there is a market for the product you propose to create. This is very important because no matter how good your information is, if there is no market, then you simply will have no one to sell to. If there are no other products in your market then you should worry. That could possibly mean there is no market, or at least no buyers in that market.

Look to see if there are already books and magazines that cover the subject you have chosen. If there are, then it is a good indication that there are people who are prepared to pay for that information.

You can also carry out a Google search for your specific subject matter and see if there are paid adverts on the page. If there are none, then it is highly likely that this isn’t a profitable niche and you should choose one that meets all these criteria.

By taking the time to carry out these few simple steps can save a lot of wasted time and effort. Too many people create information products and then look for a market to sell it to. You need to find the market and their needs first, create your information product and then put it in front of these people.